People read email, and the clearer and better your email is, the more people will read it. How often should I email? Minimum? Once a week. Once a week? Won’t I annoy people? If you email self-promotional bollox? Yes you will. If your email is something that is not relevant, weird, poorly written, hard to […]
Marketing
The no-nonsense Marketing tips during a pandemic.
COVID has shaken up the world like nothing in recent memory. This is especially true for businesses and freelancers. We’ve all learned some hard lessons and had to admit that our old ways of thinking (like trying to plan 12 months ahead of time) are no longer going to work for us. I sat down […]
How To Get Going with the 12-Week Year Plan.
Planning Your Business 12 Weeks at a Time With the summer months approaching Christmas is probably the furthest thing from most people’s minds. If you are hoping to build your current coworking space, or start a new one, now is the time to start looking towards the end of the year so 2021 can be […]
How To Market Your Coworking Space: The Simple Way.
I bet you think marketing is hard, I do. For over a decade I’ve been trying to figure out marketing, both mine and other peoples. Everyone seems to be doing better than me, is ahead of the curve, on the ball and whatever else. They’re more immediate on Instagram, terrific on twitter, fancy on Facebook […]
How to avoid being caught in the Email Newsletter void.
Another email newsletter??? Have you ever said that to yourself when you received one of those? You know, you subscribed to one of those cause you were really into the product they’re selling. You really want to know what they have to say, what’s new with them. And then you kind of lost interest in […]
Email Marketing in A Social Media World – a simple guide.
“If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel.” -Erik Harbison You would’ve thought that in a world of social media, email marketing would be on the bottom of the tier of effective marketing strategy. How come even the big and established […]