How To Make $10 Million From One Simple Blog Post
How do you do that? And yes is a true story, the number goes up all the time, and of course, there is a little bit more to it. How do you make this kind of money? By answering other people's questions on his website. Someone asked me what is 'they ask you answer' thing I mention a lot here on this website. The two key ideas I follow when working with clients are “They ask, You Answer” and “StoryBrand framework”. It is essential, and it is one of the best things you can do for marketing your
How Many Communities Do You Need To Be Able To Thrive?
It takes a village to raise a child, and it takes a bunch of communities to build a freelancer from coworking spaces to online communities to conferences. #Freelance life is a never-ending lesson - here are the many communities I need to be able to thrive! It has taken years to find them, build relationships with them and sometimes even have to kiss and make up. Why Do You Need A Community? So there I was, gazing out the window of my studio in Mile End London. The tree outside my window
Why Is The '12-Week Year' So Good? Here's why!
Have you heard of the book 'The 12-Week Year'? No? Oh wow! It's so good! But, why is the '12-Week Year' so good? Well, you know when you have all these goals and ideas and need to get them in order? You want to make them happen. Your calendar is rolling around like a drunken sailor in a brothel with a credit card. Your head is about to burst with possibility and inspiration. And deep down inside, you know, you are going to struggle to make any other happen, even though you know it could.
How To Blog Quickly About YOUR Coworking Space Every Time
"We just don't have time to write!" Is what I hear all the time from owners and marketing people who are responsible for running coworking spaces. Every week I'm talk about this with members of our London Coworking Assembly and my marketing mates. Then this weekend our family went to see Sonic the Hedgehog movie. And it got me thinking - "how could busy coworking people create words and put them on their website faster? " No one has time! Not even experts. It is not more time you need. It
How To Avoid The Pain Of Your Marketing Plan - (and it's not what you think)
One of the recurring themes for people is finding the right tool to make their marketing work like magic. When I ask people what they need the tool for they say something like, 'to make marketing simple and save time.' Before we go on, I had to work this one out too. I thought a tool could save my life and then when I dug a bit deeper, I realised I did not know what I wanted it to do. So to cut to the chase, you need to know what you want your marketing tool to do. And please, saving you t
How To Be More Productive (And Not Lose £191,553.45 Like Me)
Two Simple Productivity Tips. In this post, I'll share two things that have helped my productivity over the last few years, and they are NOT apps or gadgets. Are you always wondering where your time goes? Are you looking for an 'edge'? You can get helpful actionable direction like this in my 'Sunday Scenario email' where I document my progress, triumphs and mistakes as a freelance consultant to the coworking industry. It is super fun being a hands-on practitioner who is developing and worki
How To Execute A Killer Marketing Plan With Less Crap
Ok, I am a big fan of the 12 Week/90-day frameworks, and over the last few years, it has worked very well for me. Those of you who've been following my website for a few years will know I'm a raving fanboy of the '12 Week Year' book and framework. And, before we go on. I have done (and if you look hard enough I am still doing) everything I take a baseball bat to this in this post. Marketing strategy is exciting and fun; the execution is hard and simple at the same time. You think you are communi
Writers Block: Punch That Arrogant Habit Right On The Nose
Not More Writers Block? Well, I don't know it is writer's block, it is something, and it was eating me up. We'll call it Writers Block or I'll never get started! First, I'll share with you the two books that got me going again. One is by Tim Grahl, and it is called 'Running Down A Dream' and the other one is Start Finishing by Charlie Gilkey. The other thing to help you is, of course, to welcome you to one of our weekly Write Clubs here in London. Write Club is free, fair and alive: RSVPWhy September Is The Best Month To Get Writing
So I had a friend, and on their wall, they had a poster with the caption "A year from now you will wish you'd started today.' It would make me roll my eyes; I'm not sure why and that is not the point of the story. Maybe five years ago, I started using a website that a lot of Write Club members are on called 750 Words, where you write 750 Words every day. No one else can see them, and you write what you want, no one cares. I'm up to nearly 2 million words now, by doing a little bit every day.
Why I Am No Longer Talking To People About Blogging
What is this about Bernie? So we are building the Coalescent Podcast Network, and I thought I'd write about how we are doing that as it is going to come with some joy and pain and a lot of the agony we will have I'm sure you will too. I get asked a lot of questions about content marketing every week, at Write Club, Podcast Meet Up, Coworking Assembly and with people who hand over their hard-won money for my advice and expertise. For as long as I can remember I've loved, communication, spreadi