Listening Post - Calling Cold, Socially Warm. #smmo
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What we need, want and would like by Daniel Esparraguera
Everyone has a unique experience, their life and the story of it that is delivered in narrative. It is compelling stuff to hear and as people I believe we are attracted to narrative as a means of communication. When we hear a life delivered through narrative the information seems to almost arrive and be received in a different way, it is not just easier to understand, it is clearer as well. As business people when we hear or see a successful individual communicating the