Bernie J Mitchell
"Email-first community building for independent coworking spaces"
🗒️ Critical Mistakes In Weekly Newsletters For Coworking Community Builders – And How To Avoid Them
Over the last few months, I’ve been asking community builders in the coworking industry how they handle email newsletters. Before we get into it, most of you know I’ve been madly in love with emailing articles and updates for around twenty years. Being in love does not mean I get it right every week; it is a slog. If I had to choose one thing to keep, it would be my email list. Email is the backbone of my communication strategy and the most valuable asset in my community-building journey. (