About the workshop…
Is deciphering the difference between Al Gore and algorithms giving you a headache?
If you’re looking to kick start your understanding of the digital marketing world then you are in the right place.
Social media, blogs, email, websites. What are you supposed to focus on?
The aim of this workshop is to demystify the marketing world. To stop paralysis by analysis. And leave you with a clear understanding of exactly what you need to do to attract the right people to your coworking space and how we are going to get you there.
What will you learn?
This is a crash course in everything you need to know (and everything you don’t need to know) about marketing your coworking community.
You will arrive feeling confused, and maybe a little overwhelmed.
But you’ll leave with a solid understanding of the part digital marketing has to play in attracting the right people to your community. And with a plan in hand to help you implement everything you’ve learned.
The objectives of this workshop:
- Pros and cons of the different digital marketing tools available.
- Understanding which tool you should use (and which you shouldn’t)
- A clear plan of exactly how you will market your coworking space
Who is this workshop for?
Although this workshop is intended as a crash course, entry level look into digital marketing, it might not be suitable for everyone.
It is specifically structured for coworking spaces that have been running for at least a couple of years.
You’ve got your feet under the table. You’ve tried a couple of things that haven’t worked. And now you are ready to get stuck in and do it properly.
Sound like you?
We are looking for:
- Coworking Owners & operators
- Coworking Sales & Marketing teams
Basically anyone who is interested in the future growth of the coworking community. This will be suitable for you.
Who is this workshop not for?
Sorry! But if you are brand new to the coworking game then this workshop is not for you.
I specialise in coworking spaces who have been open a couple of years and are in the growth phase.
If you are a start-up in need of help then let me know I can point you in the right direction.
How much does the workshop cost?
Sounds amazing right?
But how much is this going to set me back?
You can sign-up for this life-changing half-day workshop for £650.
You can do this as a singular coworking community. Or if you are friends with another community you can join up and split the cost.
We can hold it in your own coworking space, or off-site if you would prefer.
Other workshops from Bernie
Strategy Execution
You know what to do, now let’s get to work doing it. Nail your marketing strategy and plan the steps that are going to deliver on this
Email Marketing
Email marketing is one of the best ways to directly engage and communicate with potential coworkers. Learn about it’s power and how to harness it.